Just Tell Me Where to Start! Insight on Blasting Into Chiropractic Business

Just Tell Me Where to Start is a quick hitting guide for individuals wishing to begin or grow their chiropractic practice. Based on the actual activities and results of Dr. Lona Cook DC during her first two years as a new chiropractor starting a practice from scratch, this “how to” guide tells you exactly what she did to build a successful practice in a short amount of time and experience real results. Not only did she grow her patient base and develop a busy practice, but she also earned enough to pay off $150,000 of student loans in the first two years of practice. The information contained in this edition is useful for students who are considering entering chiropractic school, soon-to-be graduates, recent graduates, chiropractors working in other practices, and those who own their own practice but are struggling to create a successful practice. The advice is practical, realistic and proven and could be utilized by nearly any professional in the service business. Specific topics covered in this edition include preparations to make during college, identifying and working with mentors, planning for opening countdowns, leases, equipment, insurance, student loans, bookkeeping, banking, branding, techniques, coaching, marketing, employee pay, self care, personal affairs, goal setting, and management.

Cook, Lona